Marketing isn’t just about getting eyeballs any longer: getting your logo out there is cheap. Getting attention is priceless.
Can you convince your target market that you have something to say? The moment they think you’re relevant to their lives is the moment they click, follow, and connect.
White papers can be a key component of any comprehensive marketing strategy, and I’ve written them from start-to-finish, research to publication.
Two samples below:
White Paper – How do I Start a Second Career
White Paper – What Can I Do With A Degree in Psychology